Course Objectives

By the end of the Talent Acquisition professional course, participants will be able to:

  • Explain the impact of current trends on talent acquisition strategies and practices
  • Develop an employer branding strategy to boost organizational ability to attract talent
  • Design an efficient and effective acquisition process
  • Improve and customize talent assessment approach in accordance with position requirements
  • Accelerate the integration process of new hires through a holistic and integrated onboarding approach
  • Build talent acquisition strategies and measure impact in compliance with organizational strategic directives

Course Outline

  • Global trends’ impact on talent acquisition
    • The rise of the social enterprise
    • The workforce ecosystem
    • Individual value proposition versus employee value proposition
    • From careers to experiences and development
    • The end of static jobs as we know them
  • Employer branding strategy
    • Brand equity
    • Brand values
    • Employer brand and value proposition
      • Profiling your target audience
      • Know your competitors
      • Know yourself
    • Communication strategy
    • Understanding and applying employer branding metrics
  • The candidate’s experience
    • Candidates’ expectations
    • Attractive job briefs
    • Simplification of online application process
    • Hurdles: how much is too much?
    • Hiring manager accountabilities
    • Organizational culture overview
  • The assessment stage
    • Defining requirements
      • Role analysis
      • Functional must haves
      • Strategic requirements
    • Assessment methods
      • Validity of assessment methods
      • Assessment simulations
      • Occupational assessment
      • Gamification of assessment tools
    • The assessment framework
    • Become an interview guru
      • Preparing your questions and interview guides
      • Managing the interview
      • Quantification of interview results
  • The onboarding phase
    • The administrative process
    • They four layers of onboarding for successful integration
      • Compliance
      • Clarification
      • Culture and connection
    • The psychological contract
      • A linear approach
      • A holistic approach
    • Onboarding effectiveness
  • Measuring effectiveness
    • Organizational strategy versus acquisition strategy
    • KPIs that matter
      • Financial
      • Customer KPIs
      • Process KPIs
    • Building dashboards